In the immediate aftermath of a statement on 6 May that Milan Fashion Week was moving digital, Giorgio Armani verified its men's and women's clothing, as well as those of Emporio Armani, will be shown at Milan in September. The brand did not specify, however, whether that would entail a catwalk show. "The format is currently being defined," read the announcement.
Armani also disclosed its Armani Privé series, due to be held in July in Couture Fashion Week in Paris, will be postponed to January 2021, and will instead be held in Milan in the newest Palazzo Orsini headquarters in Via Borgonuovo. The collection will be"seasonless", the statement ,"including clothing suitable for winter in addition to lighter bits for summer". Meanwhile, from June 2020 the Armani Privé atelier will reopen for business, using a"sizable repertoire of styles, both current and from previous collections" accessible for private alteration concerning shapes and fabric choices.
Earlier in the afternoon, the Camera Nazionale della Moda Italiana had announced that Milan was to appreciate its initial electronic style week between 14 and 17 July. It'll showcase the spring/summer 2021 men's collections, which were slated to be shown on the runway, in addition to men's and women's pre-collections for 2021. The decision comes in the week that Italy started to ease lockdown conditions across the nation, together with factories reopening and restarting production, as well as trade starting up .
The September shows, nevertheless, are still the subject of disagreement throughout the business. Saint Laurent has chosen to break from the conventional fashion magazine, announcing in April that it might"direct its own rhythm" rather than show in Paris in September. It remains to be seen who else will follow suit -- and that, such as Armani, will look on schedule, albeit in an undisclosed format.